insightly vs freshsales: Which Is Better? [Comparison]

Insightly is a customer relationship management (CRM) platform designed primarily for small to medium-sized businesses. Its main purpose is to help users manage customer interactions, projects, and sales processes in a unified system.

Quick Comparison

Feature insightly freshsales
CRM Type Cloud-based CRM Cloud-based CRM
Target Audience Small to medium businesses Small to medium businesses
Key Features Project management, email tracking AI-based insights, lead scoring
Integrations Google Apps, Zapier Zoho, Mailchimp
Pricing Structure Tiered pricing based on features Tiered pricing based on users
Customization Options Moderate High
Mobile App Yes Yes

What is insightly?

Insightly is a customer relationship management (CRM) platform designed primarily for small to medium-sized businesses. Its main purpose is to help users manage customer interactions, projects, and sales processes in a unified system.

What is freshsales?

Freshsales is a CRM solution that focuses on providing sales teams with tools to manage leads and customer relationships effectively. Its primary purpose is to streamline sales processes through automation and data insights.

Key Differences

Which Should You Choose?

Frequently Asked Questions

What types of businesses can benefit from insightly?

Insightly is suitable for small to medium-sized businesses that need a combination of CRM and project management tools.

Does freshsales offer a free trial?

Yes, Freshsales typically offers a free trial period for users to evaluate its features before committing to a paid plan.

Can I integrate other tools with insightly?

Yes, Insightly supports various integrations, including Google Apps and Zapier, allowing users to connect with other applications.

Is freshsales mobile-friendly?

Yes, Freshsales provides a mobile app that allows users to manage their CRM activities on the go.

Conclusion

Insightly and Freshsales are both cloud-based CRM solutions aimed at small to medium-sized businesses, each with distinct features and capabilities. The choice between them will depend on specific business needs, such as the importance of project management or advanced sales insights.

Last updated: 2026-02-08